Market Activation & Change Manager - Tier 1 Bank - J12852

About the Client: We are partnering with a globally renowned management consulting powerhouse to identify a high-caliber transformation professional for one of their most prestigious enterprise clients. The end-client is a leading global financial institution renowned for its dominant Retail and Wealth Banking operations in Asia. They are currently undergoing a massive digital transformation, modernizing their product suites and service channels. You will be joining an elite, high-performing transformation team dedicated to ensuring these multi-million-dollar technology investments translate into real-world business value, seamless frontline adoption, and superior customer experiences.

The Role & Landscape: As a Market Activation Manager, you will be the linchpin between technology delivery and business realization. You will not just be delivering software; you will be delivering commercial success.

• End-to-End GTM Execution: Own and drive the go-to-market planning and execution for major new digital products and service rollouts.

• Business Readiness: Translate complex technological changes into clear, actionable readiness plans for frontline teams, ensuring they are trained, engaged, and prepared.

• Cross-Functional Orchestration: Act as the central node coordinating across technology, business, operations, and marketing to ensure seamless, compliant deployments.

• Pilot & Adoption Management: Run pilot programs, analyze performance data, govern Go/No-Go decisions, and relentlessly track post-launch adoption and benefit realization metrics.

What We Are Looking For:

• 3 to 8 years of proven experience in financial services, specifically within product management, product marketing, or change delivery.

• Demonstrable, hands-on experience executing complex go-to-market strategies or driving business readiness for enterprise rollouts.

• Exceptional stakeholder management and communication skills; the ability to influence cross-functional teams and drive consensus in a matrixed environment.

• A highly structured, proactive, and delivery-focused mindset with a deep understanding of governance and regulatory compliance in banking.

• Familiarity with digital product lifecycles and Agile working environments.

• Language: Fluent English is mandatory; strong proficiency in Cantonese and Mandarin is highly preferred to engage effectively with local and regional stakeholders.

Why Apply To This Role: This is a rare opportunity to step into a high-impact, highly visible role at the intersection of technology and banking. You will be driving the commercial success of high-profile digital products utilized by millions of users. For the ambitious transformation professional, this role offers unparalleled exposure to enterprise-scale Agile delivery, elite consulting methodologies, and a fast-tracked trajectory in digital banking leadership.

If this outstanding opportunity sounds like your next career move, please submit through "Apply Now" or send your resume in Word format to Danny Kwan at resume@pinpointasia.com and put Market Activation & Change Manager - Tier 1 Bank - J12852 in the subject header.

Data provided is for recruitment purposes only.